Bell Hall
Bell Hall
Bell Hall is about approachable cuisine in a unique setting. Located in a historic building in the heart of Allentown, Bell Hall features high quality local ingredients, intuitive service, elevated décor that speaks to the area’s rich history, and a serious craft beer program. The name Bell Hall is taken from the neighboring church where the Liberty Bell was hidden during the Revolutionary War.
approachable cuisine in a unique setting
A quintessential American burger joint, reimagined for the discerning diner. Bell Hall draws from the authentic history of its location but is rooted decidedly in the present. Bell Hall is a place where many walks of life gather—whether you’re there for a post-game snack, a family gathering, or a date night at the bar, you can always expect a great meal, pure and simple. The branding follows suit, striking a balance between industrial and modern, while remaining cool yet never cocky.
kNOWLEDGABLE BUT NEVER PRETENTIOUS
Bell Hall’s menu displayed a breadth of local ingredients and a rich craft beer program. Due to it’s seasonal nature, accessibility was key when swapping a menu out at a moment’s notice—thus, they were designed to live on rustic wooden boards, complete with rubberband grommets. Quippy copy was added in certain area of the branding, maintaining a fun yet always polished tone for guests of all ages.