Spoon

Spoon and tbsp. are places where time slows for a while. And whether that's long enough for brunch, or just enough to grab a jar of jam, you'll enter welcomed and leave feeling loved. Like you've just come back from a quick trip upstate, to a place where the values of simplicity, charm and doing things by hand live side by side with the pride and excitement of city life.

The personal touch

Your neighborhood urban farm kitchen, Spoon is a haven for New Yorkers craving farm-fresh values. Whether enjoying breakfast or lunch, dinner or cocktails in the urban-meets-comfort restaurant, or having a special event catered, Spoon delivers a hearty helping of the personal touch.

HEAR WITH YOUR EYES

A range of the of the collateral consisted of a custom-printed newsprint magazine, hand-illustrated shirts for the staff, program guides, brochures, and wristbands to name a few.